One of the most frequent requests we've heard from small business owners is they want to use the WhatsApp Business app on the device of their choice.

Now they can.

Today we're introducing the WhatsApp Business app for iOS. Like the Android version — which over the last year has been adopted by millions of businesses around the world — the WhatsApp Business app for iOS will be free to download from the Apple App Store and will include features to help small businesses and customers communicate. These include:

• Business Profile: Share useful information about your business such as a business description, email or store addresses, and website.
• Messaging Tools: Respond to customers easily with efficient messaging tools — quick replies to provide fast answers to frequently asked questions, greeting messages to introduce customers to your business and away messages to let them know when to expect a reply.
• WhatsApp Web: Chat from your desktop to manage conversations and send files to customers.

The WhatsApp Business app is available today and free to download from the App Store in Brazil, Germany, Indonesia, India, Mexico, the U.K. and the U.S. The app will be rolling out around the world in the coming weeks.

Whether it's an online sweet shop in Ribeirão Preto, Brazil that closes 60 percent of its sales via WhatsApp Business or a cinnamon roll company in Tijuana, Mexico that credits WhatsApp Business for allowing it to open a second location, small business owners all over the world are using the app to grow. We're excited to bring the WhatsApp Business app to even more small businesses and hear new stories about how it's helping them succeed.